REASON BEHIND SLOWDOWN IN THE AUTO INDUSTRY 1 .NBFC CRISIS: After the dramatic default on IL ,FS last September , the NBFC sector has been faced with the major liquidity crunch ,The overall exposure of mutual fund to financial sector plummeted by approximately Rs.64000 crore between july 2018 and june 2019. 2.DECLINE IN DEMAND: Specially in rural area for new automobile is responsible for the degrowth of the auto industry reason behind the auto slowdown and has a weightage of 20%. 3.INCREASED ACQUISITION COSTS: vehicle price have seen an upward revision in 2019 and the trend is expected to continue in 2021 , due to various safety , insurance and emission norms related compliance costs.
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DISTRIBUTION CHANNELS OF MARUTI SUZUKI 1.Maruti suzuki Arena: Will sport modern look and offer a warm , friendly and comfortable environment to the customer 2. Nexa:Aim is to maintain premium feel and offer the customer a more personal experience 3.True Value:Is the pre-owned car arm of maruti suzuki that offer buying,selling and exchange of certified pre-owned car for customers. 4.Commerical :LCV of ecent time of maruti the automaker beginning into the commercial vehicle space and has introduced new dedicated dealership for retailing the LCV across the country and will carry a corporate view
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WAY OF LIFE Maruti suzuki is one of the India's leading automobile manufacture and the market leader in the car segments .Recently 18.28%of the company was owned by the Indian government and 54.2%by suzuki of japan. MARUTI SUZUKI SAFETY PRINCIPLES 5S - Seiri Sorting Seiton Set in order Seiso Shine Seiketsu Standardization Shitsuke...